Wednesday, September 2, 2020

Banking and Finance Article Summary

Yu-Chen Lin 1521007128 Sec: 5351 Reading Article Taxes: Everyone should pay the assessments when they start to working, appropriately nobody need to make good on the duties. In this article, it makes me find out about duties, it show us numerous sorts of assessments. Generally the nations are pay for two put which are nearby government and focal state. Property and personal expenses are typically what we ought to need to pay. This likewise told us a few standards of tax assessment by Smith, these guidelines makes us know how and why they set to lead in sensible so ensure relatively few individuals will complain.Of course we realize that on the off chance that you acquire more cash you should settle more duties. It’s exceptionally reasonable and those charges we pay for government are causing us to have a solid and extraordinary nation to live. Home-Owning and house cost: In this article, it discusses purchasing the house and selling. As we probably am aware purchasing a house isn't simple, at some point we have to acquire cash from the bank and advance. A few people are utilizing purchasing and selling house as a business. Related article: Herbert Simon â€Å"Proverbs of Administration† SummaryWhen the cost of house is blasting implying that the cost of the house will be going up, the easy method to know the cost of house is high or not by taking a gander at the financial of the nation. So when we going to purchase the house, ensure that we are not accepting the most significant expense or probably when you going to sell it the cost of the house will be exceptionally low. Financial is the most significant thing that we need to see while we are going to purchase a house. Joblessness: Unemployment is an intense issue that will happen in each country.There are numerous reasons that could cause the joblessness, the primary explanation that will make the high joblessness is financial, and furthermore GDP, expansion or loan fees are taking a few pieces of it. The article disclose to us that the meaning of joblessness. Joblessness rates is imply that the level of individuals who don’t have work. This can instruct us know when joblessness rate increment and what we ought to do during the high joblessness rate. Natural financial: In this article is informing us regarding how Environmental could be intense that will influence the economic.The environmental change is the fundamental purpose behind monetary. Taking the model on the article as a result of the an unnatural weather change, the ocean level is rising which cause the flood, when it’s the flood will happen, its will truly impact the nation or urban communities monetary development. Another issue is Pollution, generally nobody care about the contamination yet the researcher has disclosing to us we have to taking this issue genuine now, on the grounds that the worldwide ozone harming substance is expanding about 15%~20% every year. Security Markets: In this article, it is discussing the security market.There are as yet a wide range of sorts of securities. The primary explanation that some of individuals pick the security showcase this is on the grounds that the Bonds will makes you gets more enthusiasm back than the banks can give you, yet its additionally have danger that you may lose you cash in view of the some explanation like financing cost. It likewise disclosing to us the starting points of bonds, Nathan Rothschild is the brilliant man that utilizing the bonds and he on the grounds that extremely rich, he has an extraordinary impact and well known in Europe. Subsequent to perusing this article makes me think about the security market and how can it work.

Saturday, August 22, 2020

the jungle Essay examples -- essays research papers

Upton Sinclair was the most well known of the American â€Å"muckraker† columnists. He was conceived in Baltimore, Maryland on September 20, 1878. Despite the fact that his family was poor, Sinclair had the option to acquire cash as an essayist from an early age, and had the option to set aside enough cash to set off for college. He went to the city school of New York and moved on from that point with a B.A. degree. Not long after he went to Columbia University to graduate school. It was there that he started composing full-length books with significant social topics. His books indicated that he was worried about the states of working individuals. During the early piece of the twentieth century organizations had almost no to control them and average workers associations were not close to as basic as they are today. The absolute greatest maltreatment of work conditions occurred in huge urban areas, for example, New York and Chicago. It was in the meatpacking region of Chicago t hat Sinclair found the setting of the book that would carry him to distinction. He previously won acknowledgment by the wilderness in 1906. This book is a ground-breaking reasonable investigation of social conditions in the stockyards and pressing plants of Chicago. It supported in the death of unadulterated food laws.      This epic outlines how covetousness and merciless rivalry has made the transform of the century into a savage wilderness. â€Å"Take or be Taken† was the directing guideline, and everybody was somebody else’s prey. The meatpacking area of Chicago in the mid 1900’s is the place the novel happens. The principle characters in this book are a Lithuanian settler Jurgis Rudkis, a dedicated tough man out to locate the American dream, his significant other, and his family who is attempting to do likewise.      After a long excursion to America the family shows up in Packingtown, where Jokusbas Szedvilas, a kindred Lithuanian worker, acquaints them with the dirty smelling some portion of the city that will presently be their home. Jurgis is anxious to find a new line of work and succeeds without any problem. The family has leased living quarters in the squalid lodging ran by Anielle Jukniene, however Jurgis and the others need to purchase a house. An appealing commercial carries them to an untrustworthy house operator. They do purchase a house, however are made to sign a deed that they can’t even comprehend. They discover later it expects them to lease the house for quite a while and on the off chance that they miss even one installment they lose all they have in the ... ...e time. He realized he must be extremely realistic and explicit to get the message over. His epic was the primary explanation that congress was constrained into passing the Pure Meat Inspection Act in 1906.      The affordable and social issues of the book are recounted by the appalling accounts of the people who worked, and kicked the bucket in the stockyards locale. They experienced almost all disasters imaginable. Unfit to communicate in English they were effectively misused and exploited. The laborers of the stockyards were paid frightfully low wages that weren’t sufficiently even to prop a family up. Each individual from the family should work or they would all starve. It appears that nobody minded or even thought about this until Upton Sinclair composed â€Å"The Jungle.† For the individuals of the stockyards they were living in an incredible despondency, an existence of wretchedness.      This book affected history in an extraordinary manner. The intensity of meat assessors incredibly improved, and Americans at long last believed in the meat that they ate. This book affected American meat and Americans dietary patterns more than it did working conditions, which were what I trust Upton Sinclair was truly attempting to change. the wilderness Essay models - articles investigate papers Upton Sinclair was the most renowned of the American â€Å"muckraker† writers. He was conceived in Baltimore, Maryland on September 20, 1878. In spite of the fact that his family was poor, Sinclair had the option to procure cash as an author from an early age, and had the option to set aside enough cash to attend a university. He went to the city school of New York and moved on from that point with a B.A. degree. Not long after he went to Columbia University to graduate school. It was there that he started composing full-length books with significant social subjects. His books indicated that he was worried about the states of working individuals. During the early piece of the twentieth century organizations had next to no to limit them and regular workers associations were not close to as normal as they are today. Probably the greatest maltreatment of work conditions occurred in enormous urban communities, for example, New York and Chicago. It was in the meatpacking locale of Chicago that Sinclair found the setting of the book that would carry him to popularity. He previously won acknowledgment by the wilderness in 1906. This book is an amazing practical investigation of social conditions in the stockyards and pressing plants of Chicago. It helped in the death of unadulterated food laws.      This epic delineates how avarice and savage rivalry has made the transform of the century into a heartless wilderness. â€Å"Take or be Taken† was the directing guideline, and everybody was somebody else’s prey. The meatpacking locale of Chicago in the mid 1900’s is the place the novel happens. The primary characters in this book are a Lithuanian worker Jurgis Rudkis, a persevering resilient man out to locate the American dream, his significant other, and his family who is attempting to do likewise.      After a long excursion to America the family shows up in Packingtown, where Jokusbas Szedvilas, a kindred Lithuanian migrant, acquaints them with the tarnished smelling some portion of the city that will presently be their home. Jurgis is anxious to find a new line of work and succeeds without any problem. The family has leased living quarters in the soiled lodging ran by Anielle Jukniene, however Jurgis and the others need to purchase a house. An appealing promotion carries them to an untrustworthy house operator. They do purchase a house, yet are made to sign a deed that they can’t even comprehend. They discover later it expects them to lease the house for quite a while and in the event that they miss even one installment they lose all they have in the ... ...e time. He realized he must be realistic and explicit to get the message over. His epic was the primary explanation that congress was constrained into passing the Pure Meat Inspection Act in 1906.      The practical and social issues of the book are recounted by the heartbreaking accounts of the people who worked, and kicked the bucket in the stockyards locale. They experienced about all indecencies imaginable. Incapable to communicate in English they were effectively abused and exploited. The laborers of the stockyards were paid frightfully low wages that weren’t sufficiently even to prop a family up. Each individual from the family should work or they would all starve. It appears that nobody minded or even thought about this until Upton Sinclair composed â€Å"The Jungle.† For the individuals of the stockyards they were living in an extraordinary despondency, an existence of sadness.      This book affected history in an incredible manner. The intensity of meat assessors significantly improved, and Americans at long last believed in the meat that they ate. This book affected American meat and Americans dietary patterns more than it did working conditions, which were what I trust Upton Sinclair was truly attempting to change.

The Difference Between Homology and Homoplasy

The Difference Between Homology and Homoplasy Two regular terms utilized in the study of development areâ homology and homoplasy. While these terms sound comparable (and to be sure have a mutual etymological component), they are very extraordinary in their logical implications. The two terms allude to sets of organic qualities that are shared by at least two species (consequently the prefix homo), yet one term shows that the mutual trademark originated from a typical precursor animal groups, while the other term alludes to a common trademark that developed freely in each species.â Homology Defined The term homology alludes to natural structures or attributes that are comparative or the equivalent. These qualities are foundâ on at least two unique species when those attributes can be followed to a typical predecessor. A case of homology is found in the forelimbs of frogs, winged creatures, hares, and reptiles. In spite of the fact that these appendages have an alternate appearance in every specie, they all offer a similar arrangement of bones. This equivalent plan of bones has been distinguished in fossils of an old wiped out species, Eusthenopteron, which was acquired by frogs, winged animals, hares, and lizards.â Homoplasy Defined Homoplasy, then again, depicts a natural structure or trademark that at least two distinct species share for all intents and purpose that was not acquired from a typical predecessor. A homoplasy advances freely, as a rule because of regular determination in comparative conditions or filling a similar sort of specialty as different species which likewise have that attribute. A typical model regularly refered to is the eye, which grew autonomously in a wide range of species.â Different and Convergent Evolution Homology is a result of different development. This implies a solitary predecessor animal types split, or veers, intoâ two or more species sooner or later in its history. This happens because of some sort of normal determination or natural seclusion that isolates the new species from the predecessor. The dissimilar species presently start to evolveâ separately, yet they despite everything hold a portion of the qualities of the regular progenitor. These mutual hereditary attributes are known as homologies. Homoplasy, then again, is expected toâ convergent advancement. Here, various species grow, as opposed to acquire, comparative qualities. This may happen on the grounds that the species are living in comparable situations, filling comparable specialties, or through the procedure of normal determination. One case of united normal determination is the point at which an animal varieties advances to copy the presence of another, for example, when a non-harmful animal categories create comparable markings to an exceptionally venomous animal categories. Such mimicry offers an unmistakable bit of leeway by hindering potential predators. The comparative markings shared by the red kingsnake (an innocuous species) and the destructive coral snake is a case of concurrent evolution.â Homology Versus Homoplasy Homology and homoplasy are regularly hard to distinguish, since both might be available in the equivalent physical trademark. The wing of flying creatures and bats is a model where both homology and homoplasy are available. The bones inside the wings are homologous structures that are acquired from a typical precursor. All wings incorporate a kind of breastbone, an enormous upper arm bone, two lower arm bones, and what might be hand bones. This fundamental bone structure is found in numerous species, including people, prompting the right end that flying creatures, bats, people, and numerous different species share a typical ancestor.â Be that as it may, the wings themselves are homoplasies, since a large number of the species with this mutual bone structure, including people, don't have wings. From the mutual progenitor with a specific bone structure, common choice in the long run prompted the improvement of feathered creatures and bats with wings that permitted them to fill a specialty and get by in a particularâ environment. In the interim, other dissimilar species eventuallyâ developed the fingers and thumbs important to possess an alternate specialty.

Friday, August 21, 2020

The Importance of Arts in School Essay Example For Students

The Importance of Arts in School Essay Ability is an extraordinary expertise that is prominent however novel in all of us. Be it inside an ordinary individual or an incapacitated individual, will improve contingent upon how you develop it utilizing difficult work. Many have expressed that inability isn't an issue in developing gifts inside an individual, yet the same number of do acknowledge, there are very little offices which are incapacitated benevolent to the general public, Disability is a delicate subject to the instruction framework as it might touch off segregation to the understudies required There are numerous issues concerning handicap and its condition. As per the FEE Global Monitoring Report (2010), arriving at he marginalia, youngsters with incapacities stays one of the principle bunches being broadly prohibited from quality training. Handicap is known as one of the least obvious yet most convincing elements in the instructive System. Youngsters with incapacities reserve a privilege to instruction. Since the UN general Declaration on Human Rights was discharged in 1948, there has been enactment on giving instruction to all youngsters. We will compose a custom article on The Importance of Arts in School explicitly for you for just $16.38 $13.9/page Request now The Convention on the Rights of Persons with Disabilities, Which went into power in 2008 and Which was approved by the LIKE in 2009, has 145 signatories (as at June 2010) including all AS nations aside from Afghanistan and Zanzibar. Alluding explicitly to training and the job of the universal network, it has significant ramifications for DIF and its work. In any case, it isn't that simple to really give training if offices are lacking in a nation, In a book entitled Livelihood Situation of Disabled Population in China (2011), probably the most concerning issue China faces is the instruction issue. Contrasting and the enormous number of crippled populace, there are very not many instructive establishments tort them. Up to 2008, there are just 1640 schools and organizations explicitly for debilitated individuals; and there are just 46 lodging showing staffs altogether. In India, training for the crippled enters in an alternate setting where an ongoing report by the World Bank (2007), for instance, noticed that kids with inability are multiple times bound to be out of school than kids having a place with planned ranks or booked clans (SC or SST). Besides, when kids with handicap do go to class they once in a while progress past the essential level, driving at last to bring down work risks and long haul salary neediness. The Philippines is additionally a spot where its kin are gifted. In the ongoing show Philippians Got Talent (2010), Carl Malone Montevideo, a multi year-old kid who had been visually impaired since his introduction to the world is honored With remarkable singing ability to remunerate his vision. In any case, not all can adjust in a situation with issues about mediocrity due to their condition. There might be issues that the teachers may have themselves and the earth they are in. As indicated by an exploration done by Veneering Nazarene Trill, the Director of Resource and Program Development at Jesus-Marie International School, Inc. (2010), skilled and gifted youngsters and kids with incapacities are totally included as one number. Some skilled and distanced used to be delegated typically tested as they oeuvre problematic in class. Educators need particular preparing also. A lot of reasoning and critical thinking to change Philippines fundamental instructive framework to an awesome learning condition must be done (2010). As condition With the typical and incapacitated could result to segregation or mediocrity, this exploration endeavors to research the spaces which would help with the advancement and development Of the abilities Of the crippled and contrastingly abele to guarantee that Philippines is one of the most different nations there is later on. Explanation OF THE PROBLEM This exploration intends to decide the capability of the crippled individuals in a school or condition together with the normal individuals. .u4ac059988cbf9641614e0b53f319be54 , .u4ac059988cbf9641614e0b53f319be54 .postImageUrl , .u4ac059988cbf9641614e0b53f319be54 .focused content region { min-tallness: 80px; position: relative; } .u4ac059988cbf9641614e0b53f319be54 , .u4ac059988cbf9641614e0b53f319be54:hover , .u4ac059988cbf9641614e0b53f319be54:visited , .u4ac059988cbf9641614e0b53f319be54:active { border:0!important; } .u4ac059988cbf9641614e0b53f319be54 .clearfix:after { content: ; show: table; clear: both; } .u4ac059988cbf9641614e0b53f319be54 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; obscurity: 1; progress: darkness 250ms; webkit-progress: murkiness 250ms; foundation shading: #95A5A6; } .u4ac059988cbf9641614e0b53f319be54:active , .u4ac059988cbf9641614e0b53f319be54:hover { haziness: 1; change: mistiness 250ms; webkit-progress: murkiness 250ms; foundation shading: #2C3E50; } .u4ac059988cbf9641614e0b53f319be54 .focused content zone { width: 100%; position: relati ve; } .u4ac059988cbf9641614e0b53f319be54 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; content adornment: underline; } .u4ac059988cbf9641614e0b53f319be54 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u4ac059988cbf9641614e0b53f319be54 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; outskirt range: 3px; box-shadow: none; text dimension: 14px; text style weight: intense; line-stature: 26px; moz-fringe span: 3px; content adjust: focus; content embellishment: none; content shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: total; right: 0; top: 0; } .u4ac059988cbf9641614e0b53f319be54:hover .ctaButton { foundation shading: #34495E!important; } .u4ac059988cbf964161 4e0b53f319be54 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u4ac059988cbf9641614e0b53f319be54-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u4ac059988cbf9641614e0b53f319be54:after { content: ; show: square; clear: both; } READ: Alexander The Great EssayScientifically, the examination endeavors to respond to the accompanying inquiries: 1. What are the issues that might be available it the handicapped are set in a situation with the normal individuals? 2. What are a few issues with staying aware of the normal people groups pace of learning? 3. What are the space prerequisites that would be useful for their synchronous development? Presumption This examination expect that with arrangement to legitimate spaces for the debilitated sick outcome as the concurrent development/learning of both the normal and handicapped individuals and sustain their inventive gifts. This exploration likewise accept that the information gathered would help in the plan of a school or office for the handicapped. This examination likewise expect that arrangements are as pragmatic and economical as could be expected under the circumstances however as powerful as it is planned as far as staying aware of the pattern of design. Significance OF THE STUDY This examination helps in giving out instructed information to help in the battle against separation between the debilitated and genuinely hindered individuals in Which society is still under since the early occasions. This may help the network living in a different situation for the improvement and progress of every network in the Philippines. With this, the administration may have progressively open offices for them which may help in the advancement of our nation. In the event that, more offices are to be built up, the instruction calling would have occupations accessible and simultaneously, it challenges their calling to improve things. This exploration additionally helps different designers and engineering understudies the same to improve offices for the debilitated. It will give others thoughts and ideas in the improving he structures for the impaired. They may likewise fuse the answers for their own unique thoughts as answers for another task not identified with the subject of the examination. With this examination, the legislature may consider changing structure norms of open offices that are planned for the better learning of state funded younger students with or without inability as may introduce adaptable arrangements. This may likewise help in the financial parts of the nation, Because arrangement might be adaptable there is less requirement for accommodating what is for the normal understudies and what is for the debilitated understudies LIMITATIONS

Discover the Earliest English Dream Poem

Find the Earliest English Dream Poem The Dream of the Rood is the most punctual English dream sonnet to be found in composed structure. The Dream of the Rood is an unequivocally Christian sonnet that endeavors to speak to Anglo-Saxons from an agnostic culture. Starting points and History of The Dream of the Rood The sonnet was first found on the Ruthwell Cross, an enormous, stone cutting dating to the mid eighth century. Eighteen stanzas of The Dream of the Rood were cut into the cross in runic lettering. This was every one of that was known about the work to researchers until the total sonnet was found in 1822 in northern Italy in the tenth century Vercelli Book. Substance of the Poem In The Dream of the Rood, an obscure writer dreams that he experiences a delightful tree. It is the rood, or cross, on which Jesus Christ was executed. It is wonderfully improved with gold and jewels, however the writer can recognize antiquated injuries. The rood tells the artist how it had been compelled to be the instrument of Christs passing, portraying how it, as well, encountered the nails and lance pushes alongside the Savior. The rood proceeds to clarify that the cross was at one time an instrument of torment and passing, and is currently the astonishing indication of mankinds reclamation. It charges the writer to recount his vision to all men with the goal that they, as well, may be reclaimed of wrongdoing. Verifiable Significance The sonnet has been the subject of abstract and verifiable investigation for ages and has been deciphered in an assortment of ways. The Dream of the Rood likewise gives an important window into early Christian England. The fantasy vision utilizes solid pictures of Christ so as to arrive at individuals from the Anglo-Saxon warrior culture, who esteemed quality above lowliness. This may have been a conscious system to change over agnostics to Christianity. It likewise reflects how the picture of Jesus was adjusted to suit various societies. Source Glenn, Jonathan. The Dream of the Rood. Teresa Glenn, Lightspill, 2016.

Monday, June 29, 2020

5 Best Practices of Highly Effective Direct Mail Marketing Campaigns

Direct mail is not dead or in a cryogenic freeze. It has not joined the video cassette or the typewriter as an obsolete relic. Even here in the digital age, implementing a traditional direct mail campaign can still be a highly effective tool in your brand's marketing toolbox. Related: Direct mail marketing: Does it still work in 2018? Engaging customers through multiple platforms & channels is the ticket for boosting your response rate. Direct mail is a path to success when it's personalized to your target audience and driven by a well-executed direct marketing strategy. So, what can set your direct mail campaign apart? Here are 5 effective practices you can implement to attract customers' eyes (and dollars) to your business. Personalize your content Everyone wants to feel special. Taking an individualized approach with direct mail can create that feeling for customers and potential customers alike. Rather than seeing your mail as junk, they'll feel like you really know them and understand their needs. It starts with using a recipient's name, but it doesn't end there. Find a way to connect by personalizing the product or service you offer. This can be as simple as adding the address and operating hours for your organization's nearest location. It could also involve tailoring a specific offer toward products that will be most relevant to them based on observable data. When you break your target audience into narrower niches, then tailor a personalized offer for each person, it will supercharge your marketing efforts. Your content will have a better chance of resonating with your audience and generating sales down the road. Add more information A flyer, brochure or insert can feel more permanent than a tweet or an email. Your audience can see it, handle it and read it. A customer is likely to spend more time with a piece of direct mail than with an email or tweet. It opens the door to provide more information. Include all the information you need to get customers to make the decision you want. There are a few ways to accomplish this goal: Use clear, attractive images that draw the eye. Incorporate graphics & text that mesh with your brand and convey the right message about your products or services. Include authentic testimonials that show a customer why they should choose you over a competitor. The most important thing is to keep your focus squarely on the customer's needs. You want to earn their loyalty, and your direct mail content should aid in reaching that goal. Concentrate your message on how your brand benefits the customer in terms of value, convenience and quality. Looking for free direct mail templates?Give us a try. Get started, it's free or sign up with google By signing up you agree to our Terms of Service and Privacy Policy Make your call-to-action count The goal of direct mail is the same as any other marketing channel. You want to convince a customer that doing business with you will improve their life. That's where a well-designed call-to-action is so essential. It's the glue that holds everything together. A call-to-action should be compelling enough to spur a customer to take action. You should make it clear, concise and powerful. Keep it in front of them by including the call-to-action multiple times throughout the piece. In this case, don't look at the repetition as being annoying. It actually helps a customer remember your offer long after they read the mail. So, where should you include it? Use sidebars and a postscript that are offset from the main body of content to deliver a repeated call-to-action. Incorporate a consistent voice that ties back into your core brand messaging. Keep data fresh Timing is everything with an effective direct mail campaign. You have to send it to the right people in the right places at the right times to get the maximum return on your investment. The best way to put the odds in your favor is to keep your database relevant and up-to-date. Accurate data helps you correctly identify your target audience and their interests. It also helps you avoid missteps on building out mailing lists. If a lawn care company distributes mailers to the residents of an apartment complex, for example, it's likely to be a wasted effort because few of those people will need their services. Keeping data up-to-date would help such a company locate neighborhoods filled with homeowners who would love to use their services. Having correct data will help you understand which stages of life your customers are in and how to best meet their needs. Marketing is most effective when you can offer evidence that your brand fills an identifiable need for your target audience. It sticks with them and keeps your business fresh on their mind. Integrate with other marketing Your direct mail strategy should not be stranded on a deserted island among the palm trees and coconuts. Integrate this strategy with your other marketing efforts, so that it's a part of the same marketing plan. This also means sticking with it once you get started. Persistence pays off in all forms of marketing. One-and-done approaches won't work, because you can't cast a wide enough net to pick up every potential customer. Be prepared to send out multiple mailers to your target audience. Utilize A/B testing to see which content strategies work best, so you can optimize your efforts. It typically takes multiple contacts before direct mail finally spurs a call-to-action. Align your direct mail campaign with your emails, online ads and social media promotions. Use the same images, graphics, coupon codes and other materials in those digital efforts. It builds synergy and keeps the customers going in the right direction, no matter where, when and how they made initial contact with your brand. Sending direct mail in Lucidpress Learn more about the new direct mail features in Lucidpress, and give it a test drive.

Tuesday, June 2, 2020

Overview of SAT Evidence Based Reading and Writing Writing and Language Test

The Scholastic Aptitude Test (SAT) is a paper-pencil test used for admissions into US colleges for undergraduate courses/freshman entry. The test is used to assess a student’s readiness for college. The duration of the test is 3 hours and 50 mins. The official site for the SAT is https://collegereadiness.collegeboard.org/sat. The SAT is divided into five sections: Evidence based Reading Test Evidence based Writing and Language Test Math (no calculator) Math (with calculator) Essay (optional) All the sections are given is the same order as mentioned above. The Evidence Based Reading and Writing test score ranges from 200-800 and the Math score also ranges from 200-800. Total score ranges from 400-1600. Essay section is optional and its scores are graded separately. The Writing and Language test is the second section of the SAT. There will be a total of 44 questions which must be answered in 35 minutes. All the questions are based on passages, there are no standalone questions. You can expect 4 passages in the Writing and Language Test and each passage will be accompanied by 11 questions. All questions are multiple choice questions wherein you will be given 4 answer choices to choose from. There will be one right answer for each question. Some passages will be accompanied by a graph or a chart, and for such passages you will have certain questions whose answers will be based on the analysis of the graph or the chart. You do not need to have prior knowledge on any of the topics of the passages. The information provided in the passages are enough for you to answer questions. The passages will be based on the following topics: Careers; History/Social Studies; Humanities and Science. The Writing and Language test section tests your understanding on grammar, meaning and word-usage. Its about proofreading passages, identifying errors and making corrections. The four types of question that you will across on the Writing and Language test are: Grammar Questions Word-Usage Questions Passage Structure Questions Graph Interpretation Questions A typical Writing and Language Test question will look like this: Related articles # Inequalities 0 661 # Coordinate Geometry 0 1069 #SAT Writing And Language Word- Usage Question Type 0 1163 #SAT Writing And Language Passage Structure Based Question Type 0 2847 #SAT Writing And Language Grammar Question Type 0 1792 Kevin spent hours poring over his books and practicing questions so that he could ace his college exams.      3 However, he was one of the top three students in the class when the final exams were declared. Select an Answer 3. A NO CHANGE B Since, -->C Surprisingly, D As a result

Tuesday, May 19, 2020

Brief Guide to the Architecture of Chicago, Illinois

Chicago, Illinois is known for its architecture and has long been connected with some of architectures most important names—Frank Lloyd Wright, Louis Sullivan, Mies van der Rohe, and Holabird Root. Follow these links for a virtual tour of must-see architecture in Chicago. Must-See Buildings in and around Chicago: Willis Tower (formerly the Sears Tower)Auditorium Building, Adler SullivanThe Manhattan BuildingFarnsworth House (near Chicago)The Old Colony Building The Marquette Building Leiter Building (II) (Sears, Roebuck Company Building)The Robie HouseThe Rookery The Arthur Heurtley HouseFrank Lloyd Wright HomeFrank Lloyd Wright StudioFrank Lloyd Wrights First Prairie Style House, the Winslow House, 1893Frank Lloyd Wright Pre-1900 Queen Anne Style HousesFrank W. Thomas HouseNathan G. Moore HouseWilliam Winslow ResidenceJay Pritzker Music Pavillion by Frank GehryAqua Tower by Jeanne Gang, 2010 Famous Chicago Architects: Daniel BurnhamBruce GrahamWilliam HolabirdWilliam Le Baron JenneyLudwig Mies van der RoheLouis Henri SullivanFrank Lloyd WrightJeanne Gang Chicago Before the Internet: Today we think nothing of shopping online. Ever hear of Amazon.com? What Amazon offers is a catalog of things to buy that can be shipped to your home. Before the digital revolution, the catalog of things was printed on paper, mailed to homes, and family members would circle items and turn down page corners for the treasures that they wanted. The Wish List in the Wish Book was the old Shopping Cart. Chicago was at the hub of the American Industrial Revolution—skyscrapers were being built and a great network of rail lines converged in Chicago at the turn of the 20th century. The US Postal Service delivered mail by rail to remote and rural locations. Sears, Roebuck Co., based in Chicago, delivered everything else—including jewery, farm equipment, groceries, and the precut supplies to build entire homes. Browse our reproduced catalog pages from Sears and other mail order companies in Bungalows by Mail, Index to Selected Floor Plans. The competition became fierce, and marketing tactics became familiar to what we know today. Through these pages, we begin to see how modern Chicago became so quickly. Learn More About Architecture in Chicago: What is the Chicago School? Skyscrapers with StyleChicago Architecture FoundationSite includes a virtual walking tour past famous skyscrapers.Chicago Architecture and Design by Jay Pridmore and George A. Larson, Abrams, 2005Chicago Architecture and Design, 1923-1993: Reconfiguration of an American Metropolis, edited by John Zukowsky, Prestel, 2000Chicago Architecture: 1885 to Today by Chicago Architecture Foundation (C.A.F.), 2008Chicago (America the Beautiful), Firefly, 2009AIA Guide to Chicago by Alice Sinkevitch, 2004A View from the River: The Chicago Architecture Foundation River Cruise by Jennifer Marjorie Bosch and Hedrich Blessing, 2008Lost Chicago by David Garrard Lowe, University Of Chicago Press, 2010Cool Chicago by Kathleen Maguire, Pavilion, 2014The Encyclopedia of Chicago edited by James R. Grossman, Ann Durkin Keating, and Janice L. Reiff, University Of Chicago Press, 2004 Plan Your Chicago Architecture Visit: For excellent tours of Chicago architecture, visit the National Register of Historic Places. Youll find maps, photographs, historical information, and travel recommendations. Choose a Historic Chicago Hotel: If youd like to stay in a historic landmark building, youll be interested in the following hotels. Millennium Knickerbocker Hotel. Built in 1927, the centrally-located 14-story hotel is known for its lavish Crystal Ballroom.Deer Path Inn. Located 30 miles north of Chicago in Lake Forest, this stately Tudor is modeled after a 15th-century English Manor House.The Burnham Hotel has taken over the historic Reliance Building, one of Chicagos early skyscrapers, completed in 1895 and fully remodeled in the 1990s Look for Special Offers in Chicago: For special offers and helpful visitor information, explore the goChicago pages here at About.com.

Saturday, May 16, 2020

The Enlightenments Eras Most Notable Thinkers - 1684 Words

The Enlightenment was a crucial period in modern history for the simple fact that it engendered some of the thoughts that are directly responsible for contemporary social, political, and religious institutions. This epoch, along with the Renaissance, helped to spur Western Civilization out of the Dark Ages and into contemporary conceptions of modernization. Not surprisingly, this time period is characterized by a number of different seditions and the revolutionary tenets that fueled them which were markedly at variance with social, political, and religious notions that preceded them. As these three spheres of life often intersect with one another, there is some degree of difficulty in isolating their specific causes in terms of respective Enlightenment principles. However, history has revealed that some of the most distinguishable characteristics of this historical era are its different ideas regarding the nature of politics and the role of government in ruling over the people, its n ew regard for and conception of traditional viewpoints of religion, and a philosophical divergence with the past in terms of ethics and psychology; a review of the Enlightenments most notable thinkers (such as Thomas Hobbes, John Locke, Thomas Jefferson and Benjamin Franklin) readily confirms this thesis. One of the central tenets of the Enlightenment that profoundly affected the confluence of social, political and religious aspects of life is the notion that man was endowed with the power toShow MoreRelatedThe Enlightenment1278 Words   |  6 Pages World Literature The Enlightenment’s Impact on the Modern World The Enlightenment, Age of Reason, began in the late 17th and 18th century. This was a period in Europe and America when mankind was emerging from centuries of ignorance into a new age enlightened by reason, science, and respect for humanity. This period promoted scientific thought, skeptics, and intellectual interchange: dismissing superstition, intolerance, and for some, religion. Western Europe, Germany, France, and Great Britain

Wednesday, May 6, 2020

Public Speaking Midterm - 1449 Words

Public Speaking Midterm Study Guide This exam covers all material covered in readings and class lectures/activities. The chapters from the Lucas text covered on this exam are: 1, 2, 4, 6, 8, 9, 10, 12, 13, and 14. Remember items may be included on the exam even if they were not specifically identified on this study guide. The exam is worth 100 points and will consist of both multiple choice, true/false, and short answer questions. The aim is to test your comprehension of the material covered in class more than your memorization of terms. The exam will begin promptly at the beginning of class on THURSDAY, FEBRURARY 23rd Chapter 1 What are the similarities and differences between public speaking and conversation? †¢ Similarities†¦show more content†¦Ã¢â‚¬ ¢ Support versus overarching What are the four types of connectives and how are each used throughout a speech? Be able to recognize them in a speech. †¢ Transitions †¢ Internal previews †¢ Internal summaries †¢ Signposts – first second third Additional Key Terms: Balance - Strategic organization - Main points – the major points developed in the body of a speech most speeches contain from two to five Supporting material – the material which supports the main points Connective – how to connect the main points Transition – a word of phrase that indicates when a speaker has finished one thought and is moving on to another Internal preview – statement in the body of the speech that lets the audience know what the speaker is going to discuss next Internal summary – a statement in the body of the speech that summarizes the speaker’s preceding point or points Signpost – first, second, third Chapter 9 What are the four elements of an effective introduction? Be able to recognize them in a speech. †¢ Get attention and interest †¢ Reveal topic †¢ Establish credibility and goodwill †¢ Preview body of speech What are different styles/examples of attention getters in an introduction? †¢ Relate topic to audience †¢ State importance of topic †¢ Startle audience †¢ Arouse curiosity of audience †¢ QuestionShow MoreRelatedBecoming A First Generation College Student1016 Words   |  5 Pagesconstant battle of not being good enough defeated me. My parents only spoke Spanish, and were unable to help me with my school assignments. As I struggled with my academics silently, my self-consciousness and insecurities grew. The fear of speaking out in public was a lingering shadow that developed more, as I grew older. Being that English was my second language, I had always felt inferior to those who spoke English as their primary language. Throughout high school, I harbored a deep admirationRead MoreUnlocking Congress, By Michael Golden1158 Words   |  5 PagesRecently many people believe that congress has not been working efficiently. Over the past couple of years the amount of laws passed has been at an all time low, and Congress has been receiving mostly negative reviews from the American public. In his book Unlock Congress, Michael Golden discusses many of the problems that have been negatively affecting Congress. Golden then offers many different solutions that he believes will help Congress work more smoothly. Golden discusses many different problemsRead MoreWriting And Fear Public Speaking881 Words   |  4 Pagesthe final project, I would like to write a paper. I would prefer to do this opinion because I enjoy writing and fear public speaking. The midterm paper was fairly easy for me to complete, as I am good at sitting down and concentrating on one subject for a long time. Additionally, I love expressing myself through words. As an introvert with slight anxiety, the idea of public speaking is terrifying. While I have no problems saying my opinions in class, I do not like standing in front of a group of peopleRead MoreThe Lewinsky Scandal, 19981491 Words   |  6 PagesHowever Clinton’s presidential legacy is also marked by his affair with Monica Lewinsky and his impeachment. He had become the second sitting president in history to be impeached by the House of Representatives. The Lewinsky affair shocked the public and the media along with the right wing were keen to see Clin tons demise. Washington became even more vicious as political opponents of the President pursed him to no extent. Though officially he could not be charged for having an affair, he couldRead MoreThe Art Of Teaching Music800 Words   |  4 PagesCarlehr Swanson The Art of Teaching Music Prof. East Fall 2015 Midterm 1-4 Growing up I was painfully shy. If anything required public speaking, I would shy away from it. I lived my life being scared to ask for opportunities to share my talent, and hated being put on the spot. The more I developed as a performer, I realized I would have to talk, sometimes a lot. In High School I signed up for a Radio Broadcasting and Journalism class, simply because I liked music. In the class, shy people didn’tRead MoreClasses On The Study Of Logic In American Colleges Today1321 Words   |  6 Pagesclass grade depends on two exams, namely, the midterm and final. Consequently, even if students do well on the homework assignments that constitute the remaining points, their grades can still be heavily affected by two test scores. Instead of heavily weighing a student’s learning ability on two exams, I would suggest taking an approach similar to that used in philosophy 103. In this class, we have quizzes on each chapter, homework assignments, two midterms, pape rs, and a final. The separation of pointsRead MoreWasted Time : An Educational Epidemic Essay1155 Words   |  5 Pagesdeficit in classroom instruction. Fortunately, with a comprehensive revamping of the public school system in the United States of America, it is possible to regain the national status of an educationally successful country. In theory, substitute teachers are a practical solution to a common issue: Responsible adults leading the class when a teacher is called away by a meeting, an appointment, or illness. Logically speaking, it would make perfect sense for another well-educated adult to command the classRead MoreEssay911 Words   |  4 PagesGOVT 480 – Midterm Essay Week 4 List and describe the four force multipliers. How do terrorists us force multipliers? Give examples for each force multipliers. There are four force multipliers in terrorism that author J. White speaks about in his book regarding terrorism. These multipliers are technology, media. transnational support, religion; they are a methods used so that manpower will not be increased, but to increase striking force. These force multipliers can work individually orRead MoreAfter The Republican Takeover Of Congress In The 1994 Midterms,1415 Words   |  6 Pages After the Republican takeover of Congress in the 1994 midterms, Newt Gingrich, a Republican from Georgia, assumed the Speakership and with it, the congressional agenda. He took bold action on an array of matters, but when it came to DADT, it quickly became clear that he had to retreat. On April 2, 1995, Gingrich declared that Congress would put back in place a definite ban on gays in the military, but took back his statement only two days later in the wake of political reality. There was a â€Å"conspicuousRead MoreOrdeal or Reconstruction1334 Words   |  6 Pagesviewed as the worst possible person to have been President at the end of the Civil War. He utterly failed to make a satisfying and just peace because of his racist views, his gross incompetence in federal office, and his incredible miscalculation of public support for his policies. One can only sadly speculate about how different America would have been had Lincoln lived to see the country through the critical period of Reconstruction. In the end, Johnson did more to extend the period of national strife

Cognitive Dissonance Theory - 1621 Words

Leon Festinger created the cognitive dissonance theory as an attempt to explain why people desire to have consistency between their behaviors and actions. Cognitive dissonance is the distressing mental state people feel when they find themselves doing things that don’t fit with what they know, or having opinions that do not fit with other opinions they hold (Festinger, 1957; as cited in Griffin, 2009). Thus, people are motivated to change either their behavior or their belief when feelings of dissonance arise. Dissonance is reduced using three mental strategies. Selective exposure is the strategy used before a decision is made. The premise of this strategy is to avoid information that is likely to increase dissonance. The second†¦show more content†¦The difference between condition one and three is that condition three allowed the participants to self-affirm after finding out their verdict was in disagreement with the other group members. Festinger argues that the lac k of choice adds consonant cognitions which reduce the overall amount of dissonance that otherwise would be experienced (Festinger, 1957, 1958; as cited in Matz Woods, 2005). Additionally, the opportunity to self-affirm strengthens self-worth and thereby reduces the dissonance created when people’s actions threaten their personal integrity (Simon, Greenberg, Brehm, 1995; as cited in Matz Woods, 2005). Thus, Matz and Woods hypothesize that dissonance will be reduced by the lack of choice and the opportunity to self-affirm. The results show low levels of discomfort in the lack of choice and self-affirmation conditions, providing an explanation of the kinds of strategies people use to reduce dissonance. Study three introduces an interpersonal strategy introduced by Festinger: changing one’s own attitude to align with others’ opinions (Festinger, 1957; as cited in Matz Woods, 2005). Building off of Festinger’s idea of changing one’s attitude thre e conditions are used in this study. The three strategies used are: (a) changing one’s own attitudes to agree with others in the group, (b) influencing others to change their opinion, and (c) joining a different, attitudinally congenial group. The end results showShow MoreRelated Cognitive Dissonance Theory Essay1027 Words   |  5 Pages nbsp;nbsp;nbsp;nbsp;nbsp;The theory of Cognitive Dissonance states that when individuals are presented with information that implies we act in a way that contradicts our moral standards, we experience discomfort (Aronson, Wilson, and Akert, 1998, P. 191). This is considered Cognitive Dissonance, A psychological term used to describe mental conflict that occurs when beliefs or assumptions are contradicted by new information; arouses unease or tension; relieved by one of several defensive maneuvers:Read MoreCognitive Dissonance Theory Paper1375 Words   |  6 PagesCognitive Dissonance Theory Paper 1 Cognitive Dissonance Theory Paper Psy 400 Axia Online Cognitive Dissonance Theory Paper 2 Introduction The cognitive dissonance theory has many possible scenarios and examples chosen throughout life. The theory will be either enhanced or decreased depending on a number of factors such as the person’s moral values, social upbringing, and social status at work, religiousRead MoreCognitive Dissonance Theory - Applications2122 Words   |  9 PagesCONTENTS 1. Introduction 1.1. What is Cognitive Dissonance? 1.2. Cognitive Dissonance Phenomena 1.3. Ways to address Cognitive Dissonance 1.4. Significance 2. Project Statement 3. Methodology 3.1. Sample 3.2. Material 3.3. Procedure 4. Results 5. Conclusion 6. References 1. Introduction 1.1. What is Cognitive Dissonance? The cognitive dissonance theory was proposed by a famous psychologist Leon Festinger in the 1950’s. The theory states that if a person holds two inconsistentRead More Cognitive Dissonance Theory Essay3265 Words   |  14 PagesCognitive Dissonance Theory Leon Festinger shared his brilliance with the world when he, opposing all previous psychological behaviorist work, created the Cognitive Dissonance Theory. In his own words, he quickly sums up this quite complex theory: If you change a person’s behavior, his thoughts and feelings will change to minimize the dissonance (Groenveld, 1999, p.1). In order to decode this dense statement, we must first be aware that Festinger held to be true that humans have a deep abidingRead MoreThe Theory of Cognitive Dissonance Essay example877 Words   |  4 Pages The theory of cognitive dissonance started as a very simple observation by Leon Festinger that people do not like to deal with inconsistency. This simple observation led to the development of a theory that became very controversial, and it would be this controversy that propelled the theory forward. Many years of research has led to many different ideas of what cognitive dissonance really is and why it actually occurs. Festinger developed the term cognitions while developing his theory on cognitiveRead More The Validity of Cognitive Dissonance Theory Essay2607 Words   |  11 PagesDescription of Theory The term dissonance refers to when one cognitive element is inconsistent with another cognitive element according to the lecture notes of Professor Soreno. Cognitive elements can be categorized in four groups called beliefs, attitudes, values, and perceptions of behavior. Beliefs can be defined as a perception that something exists or not. This perception can range from a central or peripheral type of belief. The more central a belief is, the harder it is to change that beliefRead MoreLeon Festingers Theory Of Cognitive Dissonance1500 Words   |  6 PagesThis essay will evaluate the presentation of Leon Festinger’s theory of cognitive dissonance in the world of social psychology. Throughout I will discuss the establishment of his theory, it’s supporting evidence and any limitations of this. I will also deliberate what it can explain and the alternative explanations presented by other psychologists; how they differ from Festinger’s, how they add to Festingerâ₠¬â„¢s original theory and finally how they extend the knowledge in understanding the interactionRead MoreAn Examination of Festingers Cognitive Dissonance Theory and Notable Modifications2030 Words   |  9 PagesFestingers Cognitive Dissonance Theory and Notable Modifications Sometimes the greatest test of a theory is its longevity. Over time, some theories will be disproved, some will be modified, and some will become the basis for a whole new group of theories. Leon Festinger’s theory of cognitive dissonance has stood up to challenge for over forty years, and is considered by many to be the single most important theory of social psychology. Though there have been modifications to the theory afterRead MoreThe Cognitive Dissonance Theory ( Cdt ) Essay2141 Words   |  9 PagesIntroduction This paper applies the principles of the cognitive dissonance theory (CDT) to the potential racial motivations of homegrown terrorists. Generally, the CDT rests on the premise that in a situation where one is faced with conflicting attitudes, beliefs, or behaviors, there is a need to restore harmony, with his or her pre-existing thoughts and ideas. In addition, this need for harmony can give rise to irrational and sometimes maladaptive behaviors in order to reinstate that balance (McleodRead MoreLeon Festinger s Theory Of Cognitive Dissonance1855 Words   |  8 PagesLeon Festinger s theory of cognitive dissonance (1957) sets its meaning on the theory that behavior does not support the attitude or vice versa. At many times individuals see themselves experiencing this phenomenon, so in order to reduce this dissonance, either the attitude or the behavior needs to be altered or changed. A perfect example would have to be when a white person says that black and whites are all the same y et he/she would not want to live in a neighborhood with the majority of the population

The Concept of Consumer Identity Free-Samples-Myassignmenthelp

Question: Disucss about the Impact of Consumer Identity on Consumer Behavior and Purchasing Decision. Answer: Introduction The article seeks to explore the impact of consumer identity on consumer behavior and purchasing decision. This article discusses how each individual is endowed with a separate identity and as consumers, these individuals will tend to consume in a way that appears to be consistent with his own sense of self. It states that an individual will not necessarily consume a product simply because he likes it or is in need of the same (Reed et al. 2012). Rather, he will consume it if he associates with the attributes of the brand that the brand endorses while promoting its products. A very significant aspect of the article is that it discusses and critically analyzes the concept of consumer identity, its various aspects such as identity salience and identity relevance, the common types of consumer identity and the products these consumers associate with. The article states that while most of the organizations focus on the production of innovative products, many lose out simply because they o verlooked the importance of studying the consumers. It is not sufficient to investigate and comprehend the needs and demands of the consumers and produce products accordingly. In a competitive market, a highly important factor that can ensure organizational success is how far the company is able to promote its products in a way that it can persuade the consumers of the target consumer base purchase the product. Theoretical Foundations: The article is written primarily on the basis of the information available via the research reports and published journals of the past researches. The article explores the theories pertaining to two branches of knowledge- Sociology and Marketing Management. At the very same time, Psychological theories of self have been explored as well (Brodie 2017). In the article, the writer defines identity as any category level with which a consumer or any individual at large associates himself with. While some identities have been defined to be more stable and objective such as those pertaining to relations or ethnicity, other identities may be fluid such as the nature a person has or the political party he has faith in. The article explores the concept of identity right from the scratch and employs the use of different sociological theories associated with human identity, such as Personal Identity Theory and Social Identity Theory to establish how the demographic, social or cultural factors ca n influence the consumer decision making process of any individual. Once identity has been defined, the article refers to management theories such as consumer buying behavior theory and marketing theory to explore the foundation of the consumer psychology which compels a consumer to buy or refuse a specific product. With the help of various management theories, the article investigates different underlying cognitive processes that explainconsumers' choices and how each of them responds to the influence of marketing, as well as the external stimuli that convince them to purchase certain items. Here, the author refers to the SocialIdentity Theoryas developed by Tajfel and Turner and the Self Concept Theory as developed by Cohen and Reed (Bhattacharjee et al. 2014) Nature of the Research: The discussed article has employed the use of Qualitative Research Method. The research data is based solely on the qualitative data derived through secondary resources. As a result, no interview or survey has been conducted to confirm the data collected. The research findings are based on the second hand data derived via literary articles, published business journals and magazines, as well as business management books (Taylor et al. 2015). The article also explores important concepts relevant to the research from Sociology and Psychology books and journals. However, the absence of any primary data can definitely question the reliability of the research findings and the relevance in the present scenario. However, the review of articles as a source of secondary data adds to the knowledge. Further, the article employs the use of Positivism research philosophy whereby it discusses and unfolds a variety of basic and important concepts about consumer identity of the self and the ways in w hich their personal identities influence their purchasing behavior (Flick 2015). Sample Size Considerations: As far as the reviewed article is concerned, it should be noted that the article has not employed the use of quantitative research method. Nor has it used any form of primary data in order to derive the conclusion. Since the research does not employ the use of any primary data, no sampling technique needed any kind of consideration. Key Findings from the Research: The key findings of the research suggest that the identity of an individual has a profound impact how he thinks, feels or the way he perceives products the time they are being launched and promoted in the market. Each product or service comes with a variety of brand attributes that appeal to a specific customer segment, and those consumers who associate their own image, identities and preference with the brand ultimately become the buyers of the product. The article states that not only the personal aspects of ones identity matters, but also his socio-cultural beliefs and political standpoints determine his purchasing decision. Accordingly, an individual who is young and energetic and identifies himself with an athlete will naturally get attracted to brands like Adidas, the tagline of which is Impossible is Nothing. Again, similarly even though cosmetic brands like Maybelline targets the customer base who are women and have a sophisticated sense of fashion, the brand attributes defin ed by the tagline determine if it can attract customer base or not. Since a major part of the women belonging to the Maybelline customer base are self-dependent, ambitious woman, the company had to revise its tagline and come up with Make it Happen instead of the old one that states: Maybe she's born with it. Maybe it's Maybelline (Muehling et al. 2014). Besides, the article sheds light on how the consumption choices of a buyer are influenced by the social and cultural identity that he associates himself with. New Findings: The article is academically very significant as it directly contributes to the existent knowledge and enlightens on about the importance of considering consumer identity while branding and promoting a product. So far most of the past research studies have tried to address the factors influencing consumer purchasing decision and have considered factor like price, trends, social status. However, this research article offers a unique perspective in demonstrating how the identity the consumer identifies himself with must also match with the brand promotional strategy of a companys product or service. Hence, it is not only enough to produce goods as per consumer needs, but also to ensure the production and promotion of identity-linked products. The unrecognized benefit of considering consumer identity while branding a product has been discussed and critically analyzed in the article. Besides, the article also focuses on an important issue that has been overlooked so far. Even though a few research articles have earlier referred to the concept of brand identity, these articles demonstrate how the brand identity of a consumer influences his purchasing decision. This article adds to the existent knowledge by claiming how the consumers also use their identity-linked brands for creating their self-identities as well as for communicating themselves to the others and to themselves. Personal Opinions: I believe the most admirable aspect of the article how well different theories from different academic disciplines such as Psychology and Sociology have been integrated in the management concept. The author writes in an organized and structured style. However, the author focuses overmuch on the definition and categories of consumer identity, and could dedicate more attention to show the interrelation between the consumer identity and consumer purchasing behavior. Besides, the article could be more reliable had it been based on quantitiave data that could at least illustrate the importance of consumer identity in the marketing process with the help of statistical figures and tables. Things Practitioners can Learn and Apply: There are huge benefits of the research as it truly demonstrates how the companies while promoting their products need to be mindful of what the consumers of its target segment identifies themselves with. Starting with the taglines and slogans, till the marketing strategy or discount offer will be determined by the values, beliefs and ideals the consumer identifies himself with. The consumers do not necessarily buy a brand because they need it, but they can also prefer one brand over the other, simply because the former reinforces and expresses his self-identity in a far better way than the latter. Hence, the article will help the practitioners create taglines and slogans as well as marketing strategies as per the identity category of the customer base. For example, usually the Western countries have an individualistic culture and they will prefer fast food companies that offer discounts on a single meal. However, the people in the East usually are the members of a collective society who would prefer a large meal with the family, as they identify themselves as the family loving people. Hence, while selling the same product in the market of an Eastern country, the company should offer heavy discounts on the large meals. Hence, it is highly important for the business managers to consider the idea of producing identity-linked products. Reference List: Bhattacharjee, A., Berger, J. and Menon, G., 2014. When identity marketing backfires: Consumer agency in identity expression.Journal of Consumer Research,41(2), pp.294-309. Brodie, R.J., 2017. Commentary on Working consumers: Co-creation of brand identity, consumer identity, and brand community identity.Journal of Business Research,70, pp.430-431. Flick, U., 2015.Introducing research methodology: A beginner's guide to doing a research project. Sage. Muehling, D.D., Sprott, D.E. and Sultan, A.J., 2014. Exploring the boundaries of nostalgic advertising effects: A consideration of childhood brand exposure and attachment on consumers responses to nostalgia-themed advertisements.Journal of Advertising,43(1), pp.73-84. Reed, A., Forehand, M.R., Puntoni, S. Warlop, L. 2012, "Identity-based consumer behavior", International Journal of Research in Marketing, vol. 29, no. 4, pp. 310-321 Taylor, S.J., Bogdan, R. and DeVault, M., 2015.Introduction to qualitative research methods: A guidebook and resource. John Wiley Sons.

Tuesday, May 5, 2020

Lucretia Mott free essay sample

Nowadays, this simple statement is a part of our everyday thought. Back in the 1800’s, it was the complete opposite. African American’s were not treated equally; they were forced as slaves with no rights or opinions. Women also were not treated equally; they were deprived of rights that men had such as the ability to vote. Many people were outraged and fought out in a violent way, such as the civil war. Yet others had a different approach and fought out in a nonviolent way, otherwise known as civil disobedience. Lucretia Mott was a Quaker born in Nantucket, Massachusetts, who acted out in civil disobedience against the inequality of slaves and women. She set the foundation for the generations to come by raising awareness on anti-slavery and women’s rights. Her acts of civil disobedience eventually led to the women’s right to vote, and the freedom of slaves. Lucretia Mott committed many acts of civil disobedience throughout her lifetime. We will write a custom essay sample on Lucretia Mott or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page She gave speeches and sermons on anti-slavery and womans rights, she organized many conventions and was involved with many anti-slavery and womans rights associations, and she participated in acts against the government. Lucretia was known for her ability to give memorable speeches within her religious group, even though it was a period of time when women we not supposed to speak publicly. She used her speeches inform people on the horrors of slavery. She encouraged her listeners to boycott products that were made by slaves. She also used her speeches to inform people on the nonexistent womans rights. Lucretia published her speech, â€Å"Discourse on Women† arguing that women should have equal rights and that she wanted changes in the married womans property laws. She also organized many conventions and was involved with many associations. In 1866 Lucretia was elected the president of the American Equal Rights Association, an association that focused on giving rights to anyone, no matter race or gender. She also helped establish the Womans Rights Convention at Seneca Falls in 1848. The convention emphasized the role of women in society, and Mott was a speaker. She also attended the Worlds Anti-Slavery Convention in London, England, in which she was kicked out because of her gender. Lastly, Lucretia participated in acts against the government. The United States Congress passed the Fugitive Slave Act of 1850, claiming that any runaway slave must be returned to their master. Mott and others opened then opened their houses in the underground railroad, temporarily housing slaves. Lucretia had many reasons to why she wanted to play such a big role in anti-slavery and womans suffrage movements. She wanted to educate others, to make a change, and growing up she was against slavery. Mott’s religion taught her that education was important for both men and women. She wanted to educate other citizens on the harshness of slaves and how unfair the inequality between races and gender really were. Her ultimate goal was to leave an imprint on peoples minds about the inequality and change their minds. She also wanted to make a change. She wanted everyone to join her on getting the laws changed once and for all. She needed more people to side with her and the other womans suffrage advocates in order to really make a change, and change was what she wanted. She wanted everyone to be treated equal, and without change that would not be able to happen. Growing up Mott was immediately turned against slavery. She read a book about the slave trade and was horrified about the harsh realities. Once again comes the point of how she wanted everyone to be treated equal. She wanted equality and she needed to put an end to slavery. Everything Lucretia did was for a purpose, whether the outcome she wanted came immediately, or if it came later on in history. The short term results of Lucretia Motts acts of civil disobedience happened quickly and made an impact. She raised awareness to citizens about her causes. Lucretia was known for her ability to speak in public even though it was discouraged while she was growing up. A lot of people were willing to listen to her because of her strength in public speaking. She left a mark in peoples minds and ultimately raised awareness about the evils of slavery and the inequality between men and women. She also set footprints for the future generations to come. A lot of big results to her actions did not come until years later, but she set the foundation for future generations to build off of. The long term results are evident. Slavery was eventually abolished, and women were eventually granted the right to vote, and with that came the growing equality between men and women. The consequences of Lucretia’s actions were not evident. She was never largely punished for her civil disobedience. She was denied enterance to the World Anti-Slavery Convention in London, England, because of her gender. The unjust law she was trying to break was forced upon her. Lucretia Mott was a very influential person in history by her acts of civil disobedience. She stood up for what she believed in, and because of that everyone is treated equal today. Her acts of civil disobedience were worth it because of her influence on the future generations. She started a nonviolent revolution against the unjust laws of slavery and womans suffrage, and it has continually lived on ever since.

Saturday, April 18, 2020

The U.S. Civil War and Its Aftermath

When the former colony of the British Empire rose up in rebellion, the ragtag army led by General Washington defeated the battle-scarred war machine of the English army. The founding fathers of the United States of America declared that all men are equal and proceeded to build a great nation. But less than a century later, the words uttered in the Declaration of Independence became the bone of contention between North and South.Advertising We will write a custom term paper sample on The U.S. Civil War and Its Aftermath specifically for you for only $16.05 $11/page Learn More The former wanted to abolish slavery while the latter desperately wanted to perpetuate an institution that they desperately needed to sustain their way of life. The Southern states believed that it is their right to own and utilize slaves and then declared that they do not want any part of the Union. The government was forced to go to war to preserve the Union. In the aftermath of th e bloody war, the South was devastated by the scorch earth policy of the North. Looking back it would have been better if diplomacy prevailed and that guns, cannons and bayonets were never used to settle an issue. Introduction In the 19th century the United States went through a tumultuous period. Less than a century earlier, the colony of Great Britain secured its independence after trumping British forces in the American Revolution. But the euphoria that came from realizing that they were free from the encumbrances of tyranny was short lived. In the aftermath of the revolution the American people faced the daunting task of building a nation from scratch. Nation building in itself is very difficult, but the fledgling Union was also pressured to come up with a resolution to a very contentious issue – the ownership Negro slaves. Whites and blacks saw two divergent perspectives when it comes to this issue and the struggle brought them to the battlefield to settle their differen ces. It has to be pointed out that before the New World became the United States of America, there were two major streams of migration that help build it into one of the most powerful nations on earth. The first one came from Europe and the second one came from Africa. The first one was voluntary the second one was forced. Negro slaves came by the boat loads. Slave traders facilitated their transfer into the hands of their masters. Slave owners purchased them as if they were cattle. These were also plantation owners who had established themselves as successful owners of vast tracts of land belonging to what will be known as the South.Advertising Looking for term paper on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More During those times it was not hard to accept the fact that there are those who are supposed to rule and there are those who are supposed to serve. After the establishment of the Union, it did not take long before owners hip of Negro slaves became a divisive issue. As a result nation building took a major step backwards. Instead of going forward capitalizing from the gains of the American Revolution, Northern and Southern states were at loggerhead in their interpretation of the aforementioned Declaration of Independence. This piece of document meant two different things for two opposing forces. Those who are against slavery used the argument that all men are indeed created equal. The Southern states on the other hand resented the way the government tried to force their ideas – particularly in the area of slave ownership. For them the Declaration of Independence is a reminder that an oppressive government must be challenged and removed from society. From Old to New In the 19th century, the world has changed and America has changed. It was already made clear from many declarations as well as the passing of related laws that slavery is no longer an acceptable practice. Slavery had to be abolishe d. The Declaration of Independence authored by founding fathers made it very clear that all men are created equal. It is now considered immoral for slave owners to continue enslaving people and treating them like bests of burden. Even if slave owners will open their hearts and minds to this kind of argument it would be very difficult for them to change overnight. For one, their source of income depended on the use of slaves. Secondly, they have to maintain the status quo where whites are on top and the blacks are at the bottom of the social hierarchy. It would be extremely difficult for them to relinquish control. This simply means that if the white slave owners will have a sudden change of heart and free their slaves, then no one will run their farms for them. What then will they eat and how can they maintain their lifestyle? This was not an easy question for many landholders and slave owners. Thus, they had to believe in the idea that they had the right to continually own slaves.A dvertising We will write a custom term paper sample on The U.S. Civil War and Its Aftermath specifically for you for only $16.05 $11/page Learn More Aside from principles of freedom and equality, the abolition of slavery came from the pens and speeches of former slaves as well as sympathizers in the North. Many of the slaves could not wait for the government to rescue them. So they ran away to the North. In the prelude to the Civil War the national government facilitated the abolition of slavery in many parts of the country. Northern states began to change their policies in favor of Negro slaves. Thus, it encouraged some to escape and flee the South. They were known collectively as abolitionists. Many of the abolitionists believe in the power of the written word to influence and open the eyes of the many. They continued to do so before, during and after the Civil War. Negro slaves who learned how to read and write while still in bondage used found the c hance to use their talents when they were able to escape from their masters. Through their writings they exposed the wickedness of slavery and this helped many to realize that it is imperative to support the cause of the abolitionists. While there were former slaves who used the pen to fight slavery in the South there were also those who were daring enough to help those fleeing slaves and gave them protection from those who wanted to bring them back to the their owners. Influential leaders shaped history through their words and actions and one of them was a woman named Harriet Tubman. This lady displayed unusual courage as well as intelligence in maintaining an underground network for helping slaves on the run. When the Civil War erupted she served as soldier, nurse and spy for the Union Army. Before the war Tubman was very successful in leading the Underground Railroad. This is a network comprised of homes and families willing to risk their lives to aid fleeing slaves. They are mos tly Quakers, New England Yankees, and free blacks (Calore, 2008, p.23). While a system was in place, for the Underground Railroad to work there is a need for an able â€Å"conductor† a sort of a guide that will help Negro slaves travel 15 treacherous miles before they cross the border between North and South. One of the most daring and resourceful conductor was Harriet Tubman.Advertising Looking for term paper on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More Tubman was a former slave and came from pure African ancestry. This explains her tenacity and willingness to risk her life just so she can help a great number of Negro slaves escape the horrible life of bondage that she is well acquainted with. Her popularity is not only aided by her success but also by the strategies that she employed to ensure that her party will never be tracked down and apprehended by their slave masters. According to one report Tubman carried a loaded pistol and threatened the fleeing Negro slaves in her care that she will shoot those who will lose heart and turn back. Her experience in the Underground Railroad gave her mastery of the terrain that crisscross between North and South as a result, â€Å"The Union army, realizing that she had extensive knowledge about the geography and many routes in and out of Confederate territory, recruited her to help in their efforts in North Carolina, South Carolina, and Florida† (Eggleston, 2003, p.122). She proved an invaluable help to the Union army as her expertise would help them save time and also to formulate the correct strategies in fighting the Confederate army. Her life became an inspiration to many and prompted others to serve in the cause. Tubman was unselfish. She could have died doing all those subversive acts. It is common knowledge during those days that slave masters hired slave hunters whose sole task was to track down, apprehend and drag slaves back to where they belong. Tubman could have had a chance encounter with a slave hunter but she was able to elude all of them. At the end she was responsible for helping many achieve freedom.  Aside from Tubman there was also another influential figure and his name is Frederick Douglass. Slave owners and their sympathizers can conjure clever arguments against the preservation of the slave system but when Douglass slave spoke out about the cruelty and depravations experienced by Negro slaves it is hard not to agree with his indictment of the said practice, which according to him undermines the greatness of America and he said: The existence of slavery in this country brands your republicanism as a sham, your humanity as a base pretense, and your Christianity as a lie. It destroys your moral power abroad; it corrupts your politicians at home. It saps the foundation of religion; it makes your name a hissing, and byword to a mocking earth (Lowance, 2003, p. 222). The words of these great men and women created tremendous pressure so that the Federal Government could no longer ignore the plight of the Negro Slaves. The Union challenged the South to give up their slaves. The South made a move that forced the North to declare war. When the South made known their desire to secede, it was only a matter of time before Union soldiers would invade the South. America was plunged into Civil War. Douglas, Tubman and other writers and intellectuals were the inspiration of those who were in bondage to aspire for freedom and new i dentity as freed men and women. But aside from eloquent speakers and gifted writers, Negro slaves were also inspired by those who were drafted by the Federal Government to fight the Confederate Army. At first it seems that Negro slaves would have to be content to stay at the sidelines and be mere spectators to a war that will determine their destiny as American citizens. But it did not take long before the Union Army decided to recruit them and made them a part of the fighting force that will help liberate their brethren who were still in bondage. Those who were living as free men in the Northern states were conscripted into the army (Donovan Griess, 2002, p.21). But officially the first recruitment of blacks took place in the occupied areas of the South and this was made possible by an act passed in July 1862 (Donovan Griess, 2002, p.21). This is clearly a strategic move as well as a political one. There is need for more troops and what could be a better solution than to use newl y freed slaves in the fight to free others. The recruitment of former Negro slaves into the Union army was a significant event. When they took on the uniform of the North it was the acceptance that they so desired. According to one local newspaper, â€Å"It is an honor understood by our fathers who fount on the plains of Chalmette in 1815 †¦ he who defends his fatherland is the real citizen, and this time we are fighting for the rights of our race† (Tunnell, 1992, p.71). A more excited response was recorded when someone said that, â€Å"From the day that bayonets were placed in the hands of the blacks †¦ the Negro became a citizen of the United States† (Tunnell, 71). But freedom came at a price and no one knew how to deal with the aftermath of the Civil War. Shaping U.S. History According to Ron Eyerman, â€Å"Four million slaves were liberated at the end of the civil war. The exact figure was 3, 953, 696, which represents about 12.6 percent of the total Ame rican population and 32 percent of the Southern population† (2001, p. 23). This is a sizable portion of the population. This figure also means that the whole economic landscape was significantly altered by the event. The South was devastated and crumbled at the onslaught brought upon by Union soldiers (Franklin, 1994, p.2). On the other hand the Negro slaves were freed and the emancipation that they had hoped for had finally arrived. It was supposed to be a story book ending. Freedom loving Union troops attacked the Southern states and liberated scores of Negro slaves. If it was a chapter in world’s best fairy tales book, the last scene would have depicted slaves packing up their belongings and leaving their master’s home for good, never looking back excited to chart their own destiny. But it did not end that way. Everyone was so preoccupied with the idea of freeing the slaves that no one had the time to figure out the consequences of such moves. In the aftermath of the Civil War, the following eyewitness account made it very clear that was should have been avoided, and he wrote, â€Å"Fields were laid waste, cities burned, bridges and roads destroyed †¦ even most of the woefully inadequate factories were leveled †¦ and if the Union forces did not loot quite as many smokehouses and pantries as they were blamed for, what they did do emphasized the helplessness of the once proud Confederates† (Franklin, 1994, p.2). This could have been averted if only both sides were willing to make a compromise. Yet they did not and even today the impact of the U.S. Civil war can still be felt. Even before the first volley was fired men and women of insight were able to see that a Civil War will serve only to bring the Union close to the brink if extinction. In the period following the Civil War, in a time known as the Reconstruction, whites and blacks continued to have differing perspectives in the aftermath. The Negro people in the time of Reconstruction were suddenly aware of their rights and yet at the same time fearing that they will never experience the real meaning of freedom. Thus, many of them migrated to the Northern states. On the other hand while the white people in the South grudgingly accepted defeat as well as the political and economic ramifications of that defeat, they also knew very well that the newly freed slaves will remain second class citizens especially in their states. It would require a successful Civil Rights movement and the passage of time before white and blacks can see eye to eye with regards to equality and human rights. Importance of Studying History Without a correct understanding of history one can simplify the events of the U.S. Civil War and say that it was merely a fight for freedom in behalf of the Negro Slaves. Although there is much truth to this statement, much has been left unsaid. It is also important to show that the war was destructive to both blacks and whites. It is a sad commentary to the post-slavery period that there are many former African-American slaves who were not able to capitalize on freedom. And no one can blame them. They were taken captive from their ancestral land and then placed in an environment where they were treated as animals. It only takes a few years for the mind to adjust to the new surroundings. And therefore when freedom came, the man has already turned into a non-thinking drone unable to do anything without the guiding whip of the harsh taskmasters. One of the first African-American intellectual, George Washington Williams wrote about the sad plight of the newly freed slaves, â€Å"Here were four million human beings without clothing, shelter, homes, and alas most without names. The galling harness of slavery had been cut off of their weary bodies, and like a worn out beat of burden they stood in their tracks scarcely able to go anywhere† (Eyerman, 2001, p. 23). So for every single African-American who was able to ri se out of poverty and ignorance there are other countless poor souls who could not figure out the meaning of freedom. A correct understanding of history will reveal the evils of war. As a result policy makers in the present time will gain wisdom by studying history. They will realize that war must be used a last resort. There are times when war is indeed inevitable. But it must be made clear that war brings with it a destructive force that no army or population can control. In many instances the destruction and the emotional wounds far outweigh the gain. Conclusion The U.S. Civil War was one of the most important events in the history of the United States. It was a war that threatened to destroy the Union. In hindsight it would have been better if North and South laid down their differences and worked hard to find a way to resolve their differences. The destruction of the South and the sudden emancipation of Negro slaves created an economic backlash. The South struggled to rebuild w hile former Negro slaves are faced with the dilemma of freedom without resources to use in order to create a life of dignity and respect. Ironically, the war did not solve their problems; it even required a Civil Rights movement in order for the members of the Negro race to experience total emancipation. However, it must be made clear that in a situation where two opposing forces are adamant about the righteousness of their respective stance, there is no other option but to go to war. References Calore, P. (2008).The Causes of the Civil War: The Political, Cultural, Economic and Territorial Disputes Between  North and South. North Carolina: McFraland Company, Inc. Donovan, T. T. Griess. (2002). The American Civil War. New York: Square One Publishers. Eggleston, L. (2003). Women in the Civil War. North Carolina: McFarland Company, Inc. Franklin, J. H. (1994). Reconstruction After the Civil War. IL: University of Chicago Press. Lowance, M. (2003). A House Divided: The Antebellum Slavery Debates in America, 1776-1865. New Jersey: Princeton University Press. Tunnell, T. (1992). Crucible of Reconstruction. LA: Louisiana State University. This term paper on The U.S. Civil War and Its Aftermath was written and submitted by user Giselle Daniels to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Tuesday, April 14, 2020

Insead MBA Essay Samples - Gain Insight Into These Essays

Insead MBA Essay Samples - Gain Insight Into These EssaysSince Insead MBA is a new and upcoming school, they are keen to show off their facilities. There are many prominent resources that are being used to get the job done. One of the important resources is the MBA Essay samples. Here are some details about the resources.They used the documents that were previously used by other schools in order to prepare the candidates for the final examination. The applicants can then take advantage of the valuable information obtained from these resources. It is not necessary that all the candidates are able to ace the exam. Some of them are unable to achieve it.In fact, the job of reviewing the samples is performed by the Insead MBA faculty. A team of experts is assigned to work on these resources. They take a look at the samples and analyze them. They also offer tips and guidelines on how to best use the resources. They also make sure that the essays written by the students are written in an ob jective way.Another aspect of the Insead essay samples is that these are something which can be reused in the future. Therefore, one can easily recycle the resource so that it can be used again. It is also possible that you will be able to make the same point of view using a similar sample. Therefore, it makes sense to create an outline for your work out the same thesis from that resource.Insead provides a lot of resources for these students to use in the preparation of their MBA essays. The topic of the essays also is something that is easy to decide. One of the key points is that they are not restricted to one particular school or region. Therefore, you can find essay samples from anywhere in the world.In order to get a foothold in the industry, a university has to invest in its education and hence, the school needs to offer up to date resources in order to compete with other schools. In this regard, the resources available can act as a very good advertisement to promote the busin ess of the school. The reality is that most of the prospective students do not know what is required for the submission of the essay samples. Therefore, they fail to get the right help.In order to ensure that the students obtain the best value for their money, the faculty offers best of these resources along with the essay samples. It does not matter whether the student has the intention of taking the next step towards a professional career or not. In order to get the required results, one should take full advantage of the resources available. Even if the student has not decided upon a course of action, one can always avail the services of Insead.As soon as you start taking into account the tutorial sessions in the topic of MBA and its related subjects, you will realize that the syllabus of the school is extremely diverse. There are various topics which can be taken up to have the best advantage. If you need to get great assistance, then it is advisable to make use of Insead essay s amples.